Three rounds of financing to complete the listing diamond bird countdown

Recently, the third round of financing on the diamond bird heard the news of success, amount of financing, investors, market speculation that there are several versions of the timetable. In fact, with the rapid development of electronic commerce, in the diamond bird accepted the PE fund investments, listed the time of the countdown, the goal is only to do the network feared more than one brand of diamonds.

E-commerce sales of diamonds

E-commerce in China has entered a rapid development period, the amount of double-digit growth in market size, so that any traditional, emerging industry are afraid to give up. Although Diamond is a luxury, but it is e-commerce in China, the luxury of THOMAS SABO Silver Necklace tour to go further than other, more practical. This is mainly due to the characteristics of the diamond itself, in the "4C" standards under the Diamond, in fact, is a standardized product, standardization of products is the suitable for online sales.

However, as with other luxury goods, not very well in the domestic logistics, credit, electronic payment and other e-commerce support system, the high price of diamonds e-commerce it is not able to smooth the process. Try the online sales of diamonds from the three rounds of financing to complete the diamond bird took 8 years.

Competition from the foundation to proceed

"Belgian HRD Network in Mainland China the only strategic partner", "EFD China strategic cooperative partnership network of exclusive diamonds", "Gems & Jewelry Industry Association unit" ... ... these qualifications can be used to make diamonds as a bird endorsement.

Diamond companies and the general business network is different from the diamond bird though is taking a new business track, but from the start, it hopes to create a century-old brand, and those internationally known jewelry brand, start from the product quality , design, service, user experience, these roots up enhance their competitiveness.

As co-president Xu Lei (microblogging) for up to ten years of professional background, Diamond bird have a strong advantage in the supply chains of others, and global supplier of cutting-edge diamond to ensure that the quality of each diamond. Just this month, because the diamond bird innovative model outstanding performance, Lei Xu received on behalf of diamond dealers in China, the global diamond trading center in Antwerp, Belgium governors and mayors of the special meeting.

Diamond bird regularly invited to IGI, HRD professional instructor to do the training to employees, they think: the Thomas Sabo Charm Handbag is different from other products, only the professional staff can provide truly valuable service.

And frequently a hundred years of history compared to jewelry manufacturers, diamonds, or the new generation of birds, but in the context of the rapid development of e-commerce, there is no historical tie him to the diamond bird more sensitive, more comfortable, it's how much sky in the end, Who can not lightly conclude.